It's clever how Google put those 'contextual' ads next to blogs, photos and videos on websites. You may see some in the narrow column on the right of this blog page.
Usually they are very well targeted - on this blog, for instance, I often see ads for shooting grounds, Fieldsportschannel.tv, the Countryside Alliance etc. Things have certainly moved on from the days when any mention of the word 'gun' brought a rash of ads about survivalist groups and self-defence classes in New York.
Just now and again they get it wrong though. Today I went to see Mark Gilchrist to take some photos for his next article - we're featuring a delicious dish of rabbit cooked in a creamy cider sauce. I went back to look at an old Youtube clip where Mark explains how to skin and prepare a rabbit - and up popped this ad for a rabbit boarding kennels.
Sorry guys, this rabbit won't be needing to board anywhere, even with the tempting offer of an introductory discount!